From Manual Effort to Managed Insight – Cox Marine Builds a Smarter, More Transparent Warranty Operation

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ABOUT COX

ox Marine is a UK-based engineering company specialising in high-performance diesel outboard propulsion systems for the global marine industry. With a focus on innovation, efficiency, and durability, the company develops advanced marine technologies designed to improve performance and support more sustainable operations worldwide.

CHALLENGE

Cox Marine’s warranty processes were supported by largely manual and fragmented workflows across teams and partners, limiting end-to-end visibility and consistency in execution. Claim handling and data entry required significant effort, with limited real-time insight into case status and lifecycle performance. As volumes and complexity increased, there was a clear need to strengthen transparency, reduce manual effort, and enable a more structured & scalable warranty management approach across the organisation and its distributor network.

SOLUTION

Cox Marine implemented a Salesforce-based Warranty Management solution to digitise and streamline the full warranty lifecycle, from claim intake to resolution and reporting. The solution introduces automated workflows, structured checkpoints, and real-time visibility into key warranty data, including status tracking and lifecycle milestones. Training content and distributor onboarding materials support adoption and ensure consistent usage across the ecosystem.

PARTNER VALUE

The project succeeded through close collaboration, combining structured implementation with deep industry knowledge. We adapted best practices from manufacturing and automotive to fit the marine industry's needs. The key to success was translating business goals into a simple, scalable, and intuitive solution for internal teams and external partners. Kliqxe supported the entire process—from design to go-live and adoption—establishing a foundation for scalable, data-driven warranty operations and future growth.